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(Even Martha Stewart, who in 2013 declared in her Match profile that she was looking for a “lover of animals, grandchildren, and the outdoors.” Martha, have you considered Raya, the private celebrity dating app?) Locking eyes across a crowded room might make for a lovely song lyric, but when it comes to romantic potential, nothing rivals technology, according to Helen Fisher, Ph D, a biological anthropologist, senior research fellow at the Kinsey Institute, and chief scientific adviser to Match.Online dating has jumped among adults under age 25 as well as those in their late 50s and early 60s.The share of 18- to 24-year-olds who use online dating has roughly tripled from 10% in 2013 to 27% today.One factor behind the substantial growth among younger adults is their use of mobile dating apps.About one-in-five 18- to 24-year olds (22%) now report using mobile dating apps; in 2013, only 5% reported doing so.Despite the wealth of digital tools that allow people to search for potential partners, and even as one-in-ten Americans are now using one of the many online dating platforms, the vast majority of relationships still begin offline.Even among Americans who have been with their spouse or partner for five years or less, fully 88% say that they met their partner offline–without the help of a dating site.

Online dating is the way to go—you just have to learn to work the system.” So take heart: Whether you’re a first-time player or a seasoned contestant who wants to up her game, our troubleshooting guide is here to help, with advice from both experts and survivors on how to search strategically, handle setbacks gracefully, maintain sanity, and enjoy the ride—with minimal agony and maximum ecstasy. Seven years ago, I signed up for Match.com, but I never took it seriously.Digital technology and smartphones in particular have transformed many aspects of our society, including how people seek out and establish romantic relationships.Few Americans had online dating experience when Pew Research Center first polled on the activity in 2005, but today 15% of U. adults report they have used online dating sites or mobile dating apps.Once upon a time, internet dating was a vaguely embarrassing pursuit.Who wanted to be one of those lonely hearts trolling the singles bars of cyberspace?

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